Maxine McDonald

Shop Director

As a lifestyle and consumer goods specialist, Maxine spent the last 13 years working with some of the world’s most iconic brands including Starbucks, Moroccanoil, the Las Vegas Tourism Board, and Google. Her background in traditional media relations and influencer marketing, along with her deep passion for emerging trends, helps her identify the best advocates to drive compelling brand narratives. Maxine artfully develops full-scale integrative communications plans, for brands big and small, always looking for a fresh way to make an impact. Deeply committed to equity and inclusion, Maxine champions for Black communications professionals. She serves as chair of Code Black Communicator Network, the not-for-profit she co-founded in 2017.


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Maxine McDonald